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Behavioral Pricing: Why coffee and music don't mix
Let’s talk numbers. Say a specialty drink at your favorite coffee shop costs $5. If you gave up two of those drinks per month, you would...
Frank Luby
Jul 16, 20154 min read
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Benefiting everyone through community service days
As a founding member of Race2Rebuild, a charity racing team raising money for disaster recovery projects, I’ve been lucky enough to help...
Frank Luby
Jun 25, 20153 min read
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Buyer be weary (or, how camping companies can save customer service)
- Elana Duffy Serve your customers well and they will serve you in return. That concept sounds so easy, right? Two run-ins lately have...
Frank Luby
Feb 26, 20154 min read
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The Battlefield of Leadership
Elana Duffy Veteran’s Day, Armistice Day, whatever you call it in your country, the idea is the same in many countries that took part in...
Frank Luby
Nov 11, 20144 min read
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Replacing Fear with Freedom: Lessons from the advertising environment
- Paul Mooney When was the last time you saw a television commercial that really made you laugh or, even less likely, positively affected...
Frank Luby
Sep 12, 20144 min read
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Lana's Story
A story is personal; you don’t want to tell it to a stranger. This post is to provide perspective and information, and ultimately to be a...
Frank Luby
Apr 14, 20144 min read
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Present Tense LLC is Live, But What Does That Mean For You?
The world is full of great ideas and great stories no one knows about. A few of them are probably in your head right now. Our mission at...
Frank Luby
Mar 31, 20142 min read
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