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Behavioral Pricing: Why coffee and music don't mix
Let’s talk numbers. Say a specialty drink at your favorite coffee shop costs $5. If you gave up two of those drinks per month, you would...
Frank Luby
Jul 16, 20154 min read
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Learning a Violin's Lessons
A simple Internet search will tell you that the average amount of time it takes a person to learn to play the violin properly (which I...
Frank Luby
Jun 16, 20154 min read
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Apple just launched a “value war” in music streaming
We’ve talked about this before: music has value. Potentially, a lot of value. And now, Apple is seizing their share. But Apple and its...
Frank Luby
Jun 12, 20154 min read
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Embracing a world of content
I’m a soccer (or, really, football) fan. Having followed the sport, and only that sport, for years, it wasn’t much of a shock that many...
Frank Luby
Jun 4, 20155 min read
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“Music has value”: Hard lessons from the music industry
When Scott Borchetta walked on stage last week in Nashville to accept an award from the industry association MusicBiz, he had a message...
Frank Luby
May 20, 20154 min read
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5 Tips on Market Segmentation
- Frank Luby An Inc. article this week asked whether Apple could kill the freemium music model when it relaunches Beats Music. It also...
Frank Luby
Oct 30, 20145 min read
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Music Lessons. Or, how to not bore your audience
- Elana Duffy Understanding what makes a band sync well together on stage has nothing to do with the style of music, in the same way that...
Frank Luby
Sep 19, 20145 min read
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Business lessons of a music legend
- Frank Luby The call came as midnight approached, along with my deadline. I was in the office of the Maroon, the University of Chicago’s...
Frank Luby
Aug 27, 20145 min read
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