More Lessons From Advertising: Business Culture Laziness
- Paul Mooney In my last post I covered one of the biggest impediments to creativity in advertising and business: fear. This time I'll be addressing an even more universal hurdle to creative progress: laziness. While it’s certainly not as daunting a word as fear, laziness is an equally pervasive problem. So how do you identify it, prevent it, and stop it? Obviously, laziness is a pretty broad term widely used to describe personal faults. Lazy people or groups of people are, b